
Kia EV3 Earns Top Euro NCAP Assisted Driving Rating
Kia EV3 Achieves Top Rating in Euro NCAP Assisted Driving Test
We’re proud to share that the all-new Kia EV3 has been awarded the highest possible rating—“Very Good”—in Euro NCAP’s latest assisted driving assessment. This marks a significant milestone, as it’s the first time a Kia model has received top marks in this test.
The independent safety body evaluated the EV3’s advanced Highway Driving Assist 2 (HDA 2) system, which combines adaptive cruise control, lane centring, and real-time driver monitoring. The system excelled in both tested categories—‘assistance competence’ and ‘safety backup’—with impressive scores of 74 and 88 out of 100 respectively, securing the highest overall grade.
Euro NCAP praised the EV3 for providing a balanced driving experience, offering substantial driver support without removing the need for engagement. HDA 2 assists confidently in real-world motorway conditions, including lane changes, maintaining lane discipline at various speeds, and safely stopping the vehicle if the driver becomes unresponsive.
"This outstanding result highlights Kia’s ongoing dedication to advancing driver support and safety technologies," said Pablo Martinez Masip, Vice President Product and Marketing of Kia Europe. "It also marks a major achievement for Hyundai Motor Group."
The EV3 is Kia’s next-generation electric SUV, designed with practicality, affordability, and innovation at its core. It offers a best-in-class driving range of up to 376 miles (WLTP)* and a thoughtfully designed interior that prioritises comfort and accessibility. Following its strong launch, the EV3 has already been recognised as the 2025 World Car of the Year and took second place in the 2025 European Car of the Year awards.
Available now at Clarks of Kidderminster, the Kia EV3 is the ideal choice for families seeking a capable, future-ready electric vehicle. An all-wheel-drive version is also on the way to give customers even more choice.
For more details or to book a test drive, visit Clarks of Kidderminster or get in touch with our Kia specialists today.