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Privacy & Cookie Policy

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Privacy Policy

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Clarks of Kidderminster respects the privacy of every individual who visits its Web Sites and any information collected about you will firstly be used to fulfil any service you might request and secondly improve how as a company we serve you.  We do this by making appropriate use of the information.

This information will not be disclosed to anyone outside of Clarks of Kidderminster, its affiliated or associated companies, its agencies, dealers or licensees, and other companies with which Clarks of Kidderminster has arranged services for your benefit and any assignees, transferees or replacements of the above referred parties.  It will be treated in accordance with the legal provisions under English law concerning data protection and may be transferred to the USA or countries outside the EEA for the purpose of business administration.

You have the right as an individual to find out what information we hold about you and make corrections if necessary; you also have the right to ask us to not use the information.  We will make all practical efforts to respect your wishes.  However, certain legislation, especially related to safety issues or financial regulation might prevent this.

If you have any specific questions that are not covered in the FAQ section please mail your enquiry, contact details here.

Clarks of Kidderminster respects the privacy of every individual who visits its sites and any information collected about you will firstly be used to fulfil any service you might request and secondly improve how as a company we serve you.  We do this by making appropriate use of the information.

Types of permissions
For brochure requests – where permission is given for future contact you are consenting to receive text and postal contacts.
For contact us and booking requests – where permission is given for future contact you are consenting to receive text and postal contacts.

Using your information
This information will not be disclosed to anyone outside of Clarks of Kidderminster, its affiliated or associated companies, its agencies, dealers or licensees, and other companies with which we have arranged services for your benefit. It will be treated according to the standards set by English and European legislation on acceptable data retention and protection. Your information may be initially stored and processed inside or outside the European Union so long as that country has standards of data protection similar to those set in the European Union.

SMS Data
Our mobile services provider is required to be able to provide historic information data to local telecommunications regulators, mobile operators and authorities on request. This includes opt-in, opt-out, inbound message and outbound message, date and time, mobile phone number and network operator. This data is not available to Clarks of Kidderminster or its consumers.

Trade Associations
We are authorised and regulated by The Financial Conduct Authority.  We also subscribe to the Motor Industry Code of Practice.

Opt-out Information
You can at any time contact us requesting to opt-out of any future communications.

Contact Us
You have the right as an individual to find out what information we hold about you and make corrections if necessary; you also have the right to ask us to not use the information. We will make all practical efforts to respect your wishes. However we may be prevented from doing so by legislation, for example relating to health and safety or financial regulation.

For questions that are not covered in the FAQ section please mail your enquiry, contact details here.

Cookie Policy

At Clarks of Kidderminster, we use technologies like cookies, pixels, and local storage to make our websites easier to use and to tailor content to be more relevant for you.  This guide is designed to explain, as clearly as possible, what cookies are; the purpose of those used on Clarks of Kidderminster websites; and what options you have to control or delete them – if you decide you want to.

What is a cookie?
Almost every website uses cookie technology.  A cookie is a small file that saves Internet settings.  It gets downloaded through a browser during the first visit to a website.  When you next return to the site using the same device, the browser may check to see if a related cookie is present (i.e. containing the site name) and use the data inside the cookie to send back to the site.  This allows sites to recognise that the browser has visited before and, in some cases, vary the content shown to reflect that.

The benefits of cookies
Some cookies are extremely useful, because they can make the experience more user-friendly when you come back to a website you’ve visited several times previously.  Provided you use the same device and browser as before, they can, for example, remember your preferences, help us to know how you use our sites, and make the content shown more relevant to your interests and needs.  None of the cookies used on our websites collect information that personally identifies you.

Below is a table showing the main cookies used on this website, explaining where they appear and what they do.

Controlling and deleting cookies
If you want to change how a browser uses cookies, including blocking or deleting cookies from Clarks of Kidderminster websites (or any other website in fact) you can do so by changing the browser settings.

To control cookies, most browsers allow you to either accept or reject all cookies, only accept certain types of cookies, or prompt you each time a site wishes to save a cookie.  It’s also easy to delete cookies that are already saved on your device by a browser.

The processes for controlling and deleting cookies vary depending on which browser you use.  To find out how to do so with a particular browser, you can use the Help function within it or alternatively you can visit http://www.aboutcookies.org which explains, step-by-step, how to control and delete cookies in most browsers.

Cookie Name Purpose More Information
Site cookie (for searching and improving visitor experience) session This cookie is automatically created by our server to allow authentication of users. -
Google Analytics _utma
_utmb
_utmc
_utmz
A third party cookie used to collect information about how visitors use our site. We use the information to compile reports and to help us improve the site. The cookies collect information in an anonymous form, including the number of visitors to the site, where vistors have come to the site from and the pages they visited. To find out more visit Google Privacy Policy Overview
YouTube __utmb, __atuvc A third party cookie used by YouTube: We embed videos from our official YouTube channel using YouTube's privacy-enhanced mode. This mode may set cookies on your computer once you click on the YouTube video player, but YouTube will not store personally-identifiable cookie information for playbacks of embedded videos using the privacy-enhanced mode.. To find out more visit YouTube's embedding videos information page
Contact at Once (chat system) __popinCount, __visitorTempInfo_38125 A third party cookie used for our online chat system.
Facebook A third party cookie for the Facebook Customer Audience Pixel on our website to advertise goods and services which may be of interest to you. For example, we may show an advert on Facebook which relates to particular pages you visited on our site when we have an offer on. The pixel will not provide any private information on your profile or account.

This Privacy Policy was added 1st January 2010 and last updated 5th April 2016.